Best-selling kids' books
Shop Now
We know someday your kids will change the world, but…
We're giving them a head start.
1% for the planetReviews & Features
We’re a big believer in the idea that if you don’t have anything nice to say, don’t say anything at all. Here, some nice people had nice things to say about us!
⭐⭐⭐⭐⭐
- From The Children's Book Review
⭐⭐⭐⭐⭐
- Book Riot's review of the greatest children's books about nature
⭐⭐⭐⭐⭐
"Beautiful, meaningful books that build a future generation."
- From Just Kids' Lit
⭐⭐⭐⭐⭐
- From The Children's Book Review
The Ethicool Books Journal
Read moreWhy we're donating $100,000 worth of children's books
Ethicool is looking for a charity partner to donate $100,000 worth of books. Here's why we think this donation is so important.
How to get published as a first-time author
How do you get published as a first-time author? In this revealing interview with author Georgina Le Flufy, she reveals what she did and provides five handy tips...
How bad is screen time, really?
Screens are everywhere. But how bad are they, really? Too much screen time can cause significant harm to children. Read on to discover the harmful effects of screen...
How to create the perfect character for your children's book
Creating the perfect character for your children's book seems deceptively simple. Learn how to craft one here, including learning what makes a great character, and understanding how to...
How to talk to your children about death
How do you explain death to children? How should you answer your children's questions about death? Learn more about how to best explain this sensitive topic in a...
What is childhood anxiety?
What is childhood anxiety? And how do you help a child that has it? Learn all about anxiety in children, what causes it and what parents and carers...